Wonderful® Pistachios has launched Jalapeño Lime as its newest flavor joining Wonderful’s No Shells lineup. These spicy-but-not-too-spicy pistachios balance jalapeño pepper, sea salt and lime.
Jalapeño Lime is rolling out in stores nationwide and online in 5.5-ounce and 11-ounce bags for snacking, entertaining and using in recipes. The product is also available in 2.25-ounce bags for on-the-go snacking. Following its debut in the U.S., Wonderful Pistachios will launch No Shells Jalapeño Lime in Canada and Mexico later this year.
“In consumer taste tests, Jalapeño Lime had strong flavor appeal and purchase intent on par with our highest performing flavors, and we can’t wait to serve brand loyalists and attract new buyers with these bold pistachios,” said Diana Salsa, vice president of marketing for Wonderful Pistachios.
Following its debut in the U.S., Wonderful Pistachios will launch No Shells Jalapeño Lime in Canada and Mexico later this year.
Jalapeño Lime joins a lineup of Wonderful Pistachios No Shells flavors, which includes Chili Roasted, Sea Salt & Vinegar, Sea Salt & Pepper, Honey Roasted and Smoky Barbecue. The new flavor highlights the company’s commitment to spice up the snack aisle with options that don’t sacrifice flavor or nutrition. Wonderful Pistachios have six grams of protein and three grams of fiber per serving.
For more information:
Bryan Hansen
The Wonderful Company
Bryan.Hansen@wonderful.com
www.getcrackin.com
www.wonderfulpistachios.com