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IFPA Southern Africa Conference 2024

Connecting members with members across Southern Africa and export markets around the globe

The International Fresh Produce Association's Southern Africa Conference will take place from 5 to 6 August 2024 at the Century City Conference Centre in Cape Town.

Wilene Burger of WBFresh, Jane Strijdom of IFPA and Marcello Bubalo of RSA at last year's conference.

This year's Southern Africa Conference is designed for delegates to not only hear from guest speakers and industry leaders about the top-of-mind issues impacting your bottom line and future growth, but also to spark dialogue among participants, share insights with one another and with IFPA so that we can serve and support the industry.

The programme will feature topics that are of the greatest importance to businesses across the fresh produce supply chain:

State of the Industry. Hear from IFPA's Chief Membership Officer, Miriam Wolk, on the state of the industry and what it means to the fresh produce industry in Southern Africa.

  • Geopolitical Issues. It is no secret that the world is volatile right now. This session will offer a comprehensive overview of the geopolitical landscape following elections in South Africa and key trade partner nations around the world, and the implications for the fresh produce industry.
  • Port Privatisation. Dive into the ramifications of port privatisation and its effects on export processes, efficiencies, and the industry's competitiveness on the global stage.
  • Market Dynamics. A distinguished panel of major retailers and importers from key Southern Africa export markets will share insights on consumer trends and supply chains, the impact on producers, and what you need to know to successfully get your products to market.

Our robust programme will take place over two days. The conference will kick off with an opening reception on the evening of 5 August and include our popular Women's Fresh Perspectives Breakfast on the morning of 6 August.

Wolk says, "IFPA seeks to serve its members and provide value 365 days a year," said "Our annual Southern Africa Conference is a unique opportunity for us, as an international, member-driven association, to share global insights with the fresh produce industry in Southern Africa, and to listen and learn from them as to how to best serve their interests in both the domestic and export markets.

"We embrace the opportunity to welcome industry members from across the supply chain and engage them like never before in a dialogue that will help shape our priorities for the year ahead," said Jane Strijdom, IFPA Country Manager, Southern Africa. "Our programme is uniquely designed to do just that—there is something for everyone here, with a particular focus on producers who are eager to learn about and engage in discussion about retail export markets, transportation and logistics, and how elections here in South Africa and our key export markets will impact our industry and member businesses."

For more information:
Jane Strijdom
IFPA Southern Africa
[email protected]

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