Vietnam’s fruit sector should focus on gaining trust from domestic consumers before focusing on exports, said deputy general director of the Plant Cultivation Department under the Ministry of Agriculture and Rural Development Nguyễn Như Cường.
He said high quality fruit products that are well consumed domestically will lay a credible foundation for future exports. The domestic market is the most effective place for the country’s tropical fresh fruit industry to seek consumers. As the country’s economy is developing and people’s incomes increase, domestic consumers are also more conscientious than before, requiring food, including fruit, to meet strict standards of food safety and hygiene.
If the fruit sector wants to conquer domestic customers, it needs to adjust and produce high quality products capable of meeting export standards to serve the domestic market.
Nguyễn Đình Tùng, general director of Vina T&T Import Export Service Trading Co Ltd (Vina T&T Group), said that many foreign customers visited Vietnam but had few chances to enjoy delicious fruits in the domestic market.
Tùng said his group had planned to set up a system of tropical fruit shops that meet export standards for the domestic consumers. In this way, the consumers will be treated more equitably than before.
Vietnam now has more than 70 different kinds of fruit consumed in the domestic market such as grapefruit, watermelon, durian, coconut, lime, lychee and plum. More than half of these types are currently exported to fastidious markets such as the US, Australia, Europe, South Korea and Japan, in addition to the Middle East and India.
Source: vietnamnews.vn
