Innovation in the fresh fruit industry

In Scandinavia it is standard procedure for many retailers to sell melons and watermelons in quarters or halves, even slices. However, for the fresh produce service departments process of cutting and slicing was a tedious, time-consuming and sometimes even dangerous process. In 2017 the Norwegian innovation company Smart Supply and a Latvian production company Sprintlab joined forces to develop a unique and innovative fruit cutting device, which revolutionizes the cutting process. Through a process of extensive testing at retail level the concept was perfected and is now being launched across Europe.

A fruit is placed on top of the round platform, supported by the triangular pillars to keep it in place. A fixed blade made of high-quality German steel is then brought down to split the fruit in half. If needed the round platform can then be rotated 90° in order to cut the fruit in half again. The stainless steel guide rails ensure that the cutting process is absolutely precise, ensuring that all the segments are all the same size. The fruit cutter weighs is extremely sturdy, and weighs a mere 5,5 kg.

For more information:
Martin Jarve-Hotvedt
Smart Supply AS
Email: martin@smart-supply.no
Website: www.smartsupply.no
Facebook: www.facebook.com/SmartSupplyAS