Düsseldorf herb specialist firm Paul Adams:
Germany: "Demand for mint is increasing"
Herbs such as mint, coriander and sage for many decades were marginal imported products. In recent years, however, both cultivation and demand are increasing at a rapid pace. The Düsseldorf herb specialist Johannes Adams of the eponymous family business can only confirm this trend. “There is a steady demand, especially for mint.”
By his own account, Johannes Adams is one of the few in Germany who still offers mint from his own fields. So he can not complain, he said, although this summer was not very satisfying. Adams: “Spring was okay, but then there was a hot spell followed by a cold summer with lots of rain. That's why many plants died and we sold much less than last year, about 50 percent.”
Owner Johannes Adams in his booth at the Düsseldorf Wholesale Market
Some 30 years ago the third generation of the family business completely converted its 14 hectares of cultivated fields to herbs. The demand for herbs in general has gradually increased since then, but has been very noticeable in the last 2 to 3 years. Mint especially is currently very much in demand. Adams: "We offer bundles of mint as well as cut mint (15 to 200 grams). We supply manufacturers, weekly marketers, catering services and retailers as well. At the moment we only deliver in solid trays but in the future we would like to offer flowpacks as well.”
In addition to its top-of-the-line mint, Adams also has coriander, sage and rosemary on offer. “Of course, around Christmas there is a week where sales are very high, as people tend to cook for themselves.” The herbal trend however goes beyond Christmas, according to the retailer. “We have a constant demand. Soon our own goods will be running out and we will buy herbs from other companies.”
For more information:
Kräutergarten Paul Adams
Telephone: +49 211 592308
Publication date: 11/23/2017
Author: Gerben Daalmans
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