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Original New Product from Frieda’s Ready for Retail Distribution
Garlic lovers crazy for Frieda's Garlic Delight

A delightfully packaged new garlic product will pique your customers’ interest. But after one taste, they will be hooked. Frieda’s, The Specialty Produce Company, is pleased to announce the release of its latest original product: Frieda’s Garlic Delight™.

Exclusively from Frieda’s, this light and creamy garlic product is so much more than a spread or dip. Frieda’s Garlic Delight™ offers all the delicious and nutritious benefits of pure, fresh USA-grown garlic in a convenient package. All-natural and preservative-free, Frieda’s Garlic Delight™ can be used as a marinade for meats, swirled into a sauce for shrimp or pasta, enjoyed as a flavorful dip or as an alternative to mayonnaise in sandwiches and burgers.



Available in four great flavors – Original, Chipotle, Sun Dried Tomato, and Green Olive, each 7-oz. resealable plastic retail tub (12 count case) comes in a self-standing sleeved package, ready to display in the refrigerated section of your produce department.

Available year-round, with a 3-month packed shelf-life, Frieda’s Garlic Delight™ features an eye-catching packaging design that’s loaded with information and instantly communicates the product’s versatility to the customer. The reverse side of each sleeve also features an exclusive recipe from Frieda’s.

Every container has a plastic safety seal that protects the product inside prior to opening. Once opened, the product can be conveniently resealed with its plastic lid, extending Garlic Delight™’s shelf life for the consumer at home.

“When I first tasted Garlic Delight™ I was hooked,” said Karen Caplan, president of Frieda’s, Inc. “It was so addicting the first time we taste-tested it that we had to remove the samples from my office. We could NOT stop eating it! And when I saw that it is 100% natural, and discovered that it is an extremely popular food in Mediterranean cultures, I could tell it would be a winner.”

Made from simple, natural ingredients – canola oil, 100% USA-grown garlic, lemon juice and salt – Frieda’s Garlic Delight™ is also cholesterol-free and very low-carb. And, of course, Garlic Delight™ contains no trans fats.

How can this creamy and flavorful spread be natural and dairy-free? A proprietary process (invented by our own rocket scientist) allows us to create Garlic Delight™, a 100% natural garlic product without having to add any dairy, emulsifiers, or preservatives

In your advertisements or in-store signage, suggest Frieda’s Garlic Delight™ as a way to add wonderful garlic flavor to sandwiches, meats, dressings, and dips. It’s also great for in-store cross-promotions with fresh vegetables (broccoli, carrots, potatoes, etc.). To cross-merchandise in other parts of your store, promote in refrigerated sections near pork roasts, whole chickens and turkeys, and healthy multi-grain and whole-wheat breads.

Founded in 1962 by Frieda Caplan, Frieda's, Inc. was the first wholesale produce company in the U.S. to be founded, owned and operated by a woman. Once a small produce stand at the Los Angeles Produce Market, Frieda's has emerged as the nation's premier marketer and distributor of specialty produce and now offers more than 600 specialty items to grocery and specialty stores throughout the U.S. and Canada. America has Frieda's to thank for introductions to Kiwifruit, Shallots, Cherimoyas, Donut Peaches, Sugar Snapä Peas and Habanero Peppers and the innovations just keep coming. Learn more at www.friedas.com

Publication date: 3/20/2008


 


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