Jorg Snoeck, renowned speaker in the Benelux on retail issues has joined The Amsterdam Produce Summit (APS) speaker line-up on November 13 at the Royal Tropical Institute (KIT).
The founder of RetailDetail in Antwerp, Belgium, and international speaker will discuss how to navigate the omni-channel revolution — new consumers, new technology, new outlets for shopping.
Jorg has co-published a new book, titled The Future of Shopping, which will be distributed exclusively free of charge to every attendee at the Amsterdam event next month, including our own special introduction - available nowhere else in the world.
This year's Amsterdam Produce Summit is headlined Retail Strategies: Seizing Success in the Omni-Channel Future. Jorg will present his focus on retail and the fast-moving consumer goods category and give us a point of reference against which the role and utility of the fresh produce supply chain can be assessed.
Jorg will share his expert insights into how the fruit and vegetable industry can deal with the Yin and Yang of produce and omni-channel. We know, for example, that effectively offering produce involves unique obstacles for omni-channel retailers — ensuring consistency in all channels and dealing with differences in flavour, variety and point-of-origin throughout the year. Yet we also know that produce and its high frequency of purchase and need for continuous replenishment offers unique opportunities on which omni-channel retailers want to capitalise. Jorg will explore the solutions to these obstacles for APS attendees.
For more information:
joinus@amsterdamproducesummit.com