Sales for the Autumn Glory apple continue to build as the apple broke into the United States top 20 apple varieties in November. Ranking as number 18, Autumn Glory saw 280% growth versus last November, enjoying the most growth of all apple varieties, based on percentage (IRI scan data ending 12/3/17).
Superfresh Growers say that consumer feedback continues to back up the data, as demand rises for the Autumn Glory apple. Consumer Joan B. writes, “They are truly magnificent. I bought one without knowing anything about them and even my uncultured palate thought they tasted like cider. They are aptly named. Glorious!”
Social media has continued to be a hot spot where people are sharing their experiences with the apple. Blogger Lauren Pariseau writes, “Firm texture, skin that snaps, and a noisy-in-a-good-way bite is a solid start to winning over New England apple lovers. But the smell and the taste, oh man you guys, pull up a chair and break out your scratch and sniff screens.”
Superfresh Growers holds the exclusive worldwide rights to grow and market the Autumn Glory apple which, according to them, has a sweet, firm flesh and is known for subtle notes of caramel and cinnamon. For the 2017-2018 season, the apple is available through April for conventional and February for organic. As volume and acreage continues to grow, Autumn Glory will become a year-round apple variety.
For more information:
Catherine Gipe-Stewart
Superfresh Growers
+1 (509) 654-7465