"We are proud of our collaboration with such an important Russian partner and want to develop this relationship. This is also why we are thinking about Russian-language packaging. After Azbuka Vkusa, a premium chain found in the best locations in Moscow, our products are now being sold in Perekrestok as well," explains export manager Andrea Bagnolini.
"We also aim to conquer the huge market that is Siberia," adds Orogel's representative in Russia Evgeniya Kravchenko.
"For Russian consumers looking for healthy options, we have a Soup with Pulses and Vegetables and Couscous with Vegetables. Both products are essential for those living in busy cities like Moscow but who don't want to give up on healthy light meals. A Battered Vegetable Mix and Artichoke mini-burgers are also available. And we must point out that there are no products with such a high innovation and quality level on the Russian market." The lively packaging contributes to catch the attention of consumers.