Koppert Cress introduces new packaging range

Koppert Cress introduced its innovative packaging range during Fruit Logistica in Berlin. The company used the trade fair to show their latest developments to direct buyers and logistics partners. All their products will be supplied from March 20 2017 in a totally restyled modern shape.

The definition in packaging is in the colour combinations. The starting points are the five flavours. Each product has its own colour palate added to with images of flavour associations or flavour friends. The box has received a lid. The small package has been renewed and the TopSeal and foil packaging has been replaced by a see-through tub with a wrapper.

Marc Bonsmann of Koppert Cress shows the new packaging

There is special attention for Dutch Cuisine, the recent trend in gastronomy, based on five principles: culture, nature, health, quality and value. The principle - 80% vegetables and 20% meat or fish - is the starting point that is completely supported by Koppert Cress and is propagated by Rob Baan in his desire to make the Netherlands the healthiest country in the world.

Over the coming month Koppert Cress will start their campaign, in which the final user, the chef, will also be informed of the new products.

For more information:
Jan van Berkel
Koppert Cress
De Poel 1, 2681 MB Monster
Tel: +31 (0)174 242819
www.koppertcress.com