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For African Youth Entrepreneurship

Madagascan ag entrepreneur awarded $25,000 grand prize

The African Leadership Academy and The MasterCard Foundation, are pleased to announce that Heritiaina Randriamananatahina, a 22 year old agriculture entrepreneur from Madagascar, is this year’s winner of the $25,000 Grand Prize, in the sixth annual edition of Africa’s premier award for youth entrepreneurship. Heritiaina is the founder of Fiombonana, an agro-processing enterprise that manufactures dairy products and confectioneries, using only Malagasy raw materials, employing farmers and providing local job opportunities. Heritiaina was selected from a competitive pool of diverse entrepreneurs from all over Africa.

This year, the Anzisha Prize celebrates increased representation of winners from francophone countries. The first runner-up was environmental entrepreneur, Yaye Souadou Fall, 21, from Senegal (who will receive $15,000) while agricultural entrepreneur N’guessan Koffi Jacques Olivier, 19, from Cote d’Ivoire, was the second runner-up (and will receive $12,500).

The presence of two agriculture entrepreneurs in the top three is emblematic of the important role agriculture plays in Africa’s economies. Agriculture represented the sector with the largest share of applicants for the prize this year. The Agriculture Sector Prize was also claimed by N’guessan Koffi Jacques Olivier, who demonstrated the potential for agriculture to create jobs for youth.

As the grand prize-winner, Heritiaina impressed a pan-African panel of judges with his venture response to a real need within his community, effective business model, job-creation potential, scalability, and also demonstrated leadership potential. “I am so excited to win the Anzisha Prize for 2016, even though I had to drop out of school when I was in grade six. My hard work in my business is paying off. I appreciate the training I have already received so far. Now that I have won, I will invest in my own education and grow my business,” says Heritiaina.

The first runner up for the prize, Yaye Souadou from Senegal, the founder of E-cover, is also the first Senegalese entrepreneur ever in the top three in the history of the Anzisha Prize. Yaye believes that youths can be agents of change to solve the problems that Africa faces and can drive pursuit of opportunities for economic growth. Her win will enable her to build the production capacity that her venture desperately needs in order to meet customer demand.

N’guessan Koffi Jacques Olivier, from Cote d’ Ivoire, is the remarkable second runner up who founded Yaletite Entrepreneurship Group CI. Yaletite Entrepreneurship Group CI is an agricultural group with the aim of producing and selling chocolate and food crops for profit and mobilizing youth for agricultural employment. It is unique for the manner in which Koffi operates his farm, through modern methods to ensure maximum yields during processing. Koffi has managed to tirelessly pursue this innovative venture, and create employment for 35 people. Koffi creates improved livelihoods for over 100 households through access to innovative farming practices.

The Anzisha Sector Prize in Agriculture was also awarded to N’guessan Koffi Jacques Olivier. The Anzisha Prize in Agriculture is offered with the sponsorship of the Louis Dreyfus Foundation, which promotes projects in the areas of sustainable agriculture, food security and self-sufficiency, particularly through education and direct support to farmers. The Louis Dreyfus Foundation Award for Entrepreneurship in Agriculture was offered for a second time this year, and aims to recognize young African entrepreneurs who are making a sustainable impact in the agriculture sector.

The MasterCard Foundation continues to support both entrepreneurs and the Anzisha Prize support program that the entrepreneurs will now access. “Joining the ranks of the Anzisha Fellows, this impressive group of young men and women are igniting the entrepreneurial spark in young people across Africa,” said Koffi Assouan, Program Manager, Youth Livelihoods at The MasterCard Foundation. “This ripple, the 'Anzisha Effect', has the power to transform the continent as these young entrepreneurs rise to become the next generation of African movers and shakers.”

Applications for the next cycle of the Anzisha Prize will open on 15 February in 2017. Nominations for promising youth entrepreneurs are welcome all year round. 

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