Nordic Organic Food Fair Theatre line-up confirmed

With the full seminar programme now confirmed, Nordic Organic Food Fair – taking place in Malmö, Sweden, on 16-17 November – will feature exclusive sessions from Plantagon, Organic Denmark, KRAV, Coop Sweden, Scandinavian Organics, Södertälje Municipality, Too Good To Go, EkoMatCentrum, GRØD, The Swedish Food Federation (Livsmedelsföretagen), Ekoweb, and Organic Sweden.

 

As sales of organic food and drink are still on the rise across the Nordic region, Nordic Organic Food Fair – the region’s only dedicated trade show for organic food and drink – is an exciting proposition for thousands of visiting retailers and foodservice professionals looking to keep up-to-date with all the latest products, trends and exclusive insights. 

 

Leading industry speakers will cover a range of topics from urban food production, agriculture, food waste, organic food consumption, and insights of the latest organic market trends and reports. 

Notable highlights include:

Denmark is known throughout the world as the market leader for organic food. Using industry case studies Helene Birk, international marketing director for Organic Denmark, will outline some examples from the sector about what lies behind this success on both the national market and the export market of Danish organic products. Known for supporting suppliers and producers with insights into consumer profiles, she will be sharing her knowledge on these organic archetypes in the Danish and Swedish market.

With the changing market conditions and a growing interest in the impact of climate change, sustainability initiatives have never been more key. Sepehr Mousavi, sustainability strategist and standardisation expert at Plantagon, will be delivering the first session on 16 November about sustainable urban food production. He will explain how a ‘viable solution must produce the maximum volume of food on a minimum land area, whilst using minimal resources and generating minimum waste’.

 

Charlotte Bladh André, strategist and president of Organic Sweden, will explain new insights about relevant target audiences (with the help of different segmentation models) for people working with organic and sustainably produced alternatives. André specialises in everything from green marketing to corporate responsibility and brand strategy to corporate communications, but her true passion lies convincing the sceptics of the world about the power of organic. This session will be in Swedish.

What has happened in 2016 so far? Editor and founder of Ekoweb, Cecilia Ryegård will be discussing how the Swedish organic market has developed over the years (up to the present day), including the structures, what sells and who sells. She has over six years’ experience in reporting on the organic market in Sweden, and will be sharing these exclusive insights at the show.

Known for putting sustainability at the top of the agenda, with the launch of the ‘Sustainability Manifesto’, Marie Söderqvist, CEO of Livsmedelsföretagen (The Swedish Food Federation), will be speaking about The Organic Revolution, with a specific focus on the importance, relevance and influence organic production has in the food sector.

 

On the show’s second day, entrepreneur Lasse Skønning Anderson will be talking about how he turned a simple idea (that no one believed in) into a successful business venture. Anderson opened the world’s first porridge bar in the heart of Copenhagen in Denmark. The goal was simple: redefine porridge, and to show the world that porridge can be delicious, delicate and versatile. Fast forward a few years and now GRØD includes take-away products, breakfast foods, cookbooks, and more.

 

“People eat with their eyes, and you will get much more PR, through social networks, by creating visually appealing dishes,” says raw chef Viktor Ingmarsson, who will be hosting a creative workshop on raw food decoration and the setup of buffets in both the Natural Theatre and Organic Theatre. 

 

When running his award winning restaurant Jos Bar, Ingmarsson claims the presentation and ‘landscapes [of his] imagination’ were key to its success. His live workshops will focus on raw, vegan and gluten free recipes, and the invaluable tools needed in an organic kitchen.

 

“I hold a strong vision for the future and I am really passionate about the organic world getting a greater foothold in our society. Healthy food should not be difficult or taste strange. It should be magical and taste fantastic,” he says.

 

Helping to promote sustainable food consumption in schools, Mimi Dekker and Eva Fröman, founders of EkoMatCentrum (and winners of the 2015 Organic Lifetime Achievement Award from Natural & Organic Awards Scandinavia), will be talking about their ‘Little League Organic Food’ (Lilla Ekomatsligan) initiative. Designed to reward schools for choosing organic food, last year 137 schools were offering 25% of organic food in their kitchens. They’ll be revealing this year’s results at the show.

 

Unlike many other countries, more than 99% of Sweden’s household waste is recycled in various ways. As Scandinavia paves the way in waste management and biodegradable packaging innovations, food waste in public kitchens is high on the agenda at the show. This new feature area will showcase speakers from KRAV, Södertälje Municipality, Scandinavian Organics, Too Good To Go, and Coop Sweden, who are helping to promote and inspire sustainable use of food across supply chains and industries. 

 

For full timings, visit www.nordicorganicexpo.com/seminar/foodwaste. 

Nordic Organic Food Fair will host the finals of the Nordic region’s only organic chef competitions: Nordic Organic Chef of the Year and two national finals for Sweden’s Organic Chef and Sweden’s Young Organic Chef. Organised by Föreningen Ekokockar (Organic Chef Association), regional finals were held in the Spring for the young organic chefs, and they will be competing on Wednesday 16 November along with the Swedish finals. 

 

For full timings visit: www.nordicorganicexpo.com/chef-competition.

For more information and to register, please visit www.nordicorganicexpo.com and quote priority code NFUK115, or click here.