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New cardboard punnets from recycled tomato fibers

Brand combines economy and ecology

Producing organic, consuming organic, inventing solutions for the climate and recycling to protect the environment… Welcome to Tribu Ecolo’s world. What is Tribu Ecolo? It is a partnership brand between idyl and nature, the brand that combines economy and ecology. Nothing is lost in nature, everything is transformed. So idyl gets inspiration from nature and packs tomatoes in Tribu Ecolo’s brand cardboard punnet made from recycled tomato plants fibers. 



The stake is high: demonstrating that they can produce, pack and consume while limiting the waste of our natural resources. After fruit harvest, the stems and the leaves of tomato plants are collected and crushed. The fibers obtained, used to manufacture the cardboard, are then mixed with recycled paper fibers. As the paper itself is originally made with wood fibers, the use of green waste like tomato plants contributes to the deforestation reduction. This new ecological packaging is at its turn 100% recyclable. Tribu Ecolo’s world is moving on. Idyl is committed to answer to the organic consumers and producers deep will to progress in the environment preservation. 

See idyl at Fruit Attraction Stand 5B01

For more information:
Idyl
Tel: +33 (0)4 90 24 20 01 
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