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Innovative Fresh

Quality monitor for passionfruit available

Innovative Fresh provides objective quality monitoring of fruit and vegetables on shop shelves. "We do this as commissioned by retailers, producers and fruit and vegetable trader. Around ten times per year we publish a public month monitor and a weekly oversight of offers in European supermarkets," says Maud Jentjens.



Benchmark results on our new website: passionfruit
In the most recent monthly monitor in which passionfruit was assessed, and average higher sugar content was found in passionfruit from Zimbabwe. The score on the appearance of the fruit varied week to week. It also showed that in particular weeks there was a noticeable difference in the acidity of fruits from different countries. For more detailed results and research into other fruit and vegetable products, you can sign up to our new site www.innovativefresh.com

Objective quality information
"We judge both the quality aspects during the moment of shopping, and the product quality in our laboratory every week. This double assessment supplies directly applicable and objective, reliable facts. With this our commissioners can better control the product quality and obtain commercial advantages. Our collective goal is for consumers to be so satisfied that they continue to buy tasty and healthy fruit and vegetables," continues Maud.

Presentation at Fruit Logistica Berlin
Innovative Fresh carries out taste and quality research and store evaluations in multiple European countries. Due to the weekly monitoring the deviations come forward immediately. This is how companies benchmark origin, season, varieties and suppliers.

Are you interested in a personal presentation at the Fruit Logisitca, 4-6 February in Berlin?


Maud Jentjens
+31 6 23972207 of

Karin Gorree
+31 6 39013444, of mail info@innovativefresh.com

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