Shelf-life preservation specialist Food Freshly will be showcasing the advantages of its sulphite-free and preservative-free fresh produce preservation applications for many of the premium vegetables used in Italian food preparation at MacFrut 2024.
Already widely recognised for its achievements in extending the shelf-life of a range of products, from lettuce to apple slices, Food Freshly's nature-based preservation solution is now available for an extensive range of specialist vegetables,
including aubergines, artichokes and chicory.
In addition to typically extending product shelf-life by up to 12 days when
processed fresh, product structure as well as colour is maintained for longer
periods as a result of a short immersion – several seconds – in the Food freshly solution. Versions of the solution for organic products are also available.
With all three vegetables forming common ingredients for pasta and pizza
dishes, use of the Food freshly solution is likely to give food service and grocery retail customers alike a commercial edge in today's crowded marketplace.
Nicola Severo, Food Freshly's Sales Director for Italy, said: "This application is
giving customers the ability to offer fresh products to restaurants and retail
consumers. In a lot of cases, certain vegetables would have to undergo a heat treatment or would be sold in a glass jar. Food freshly is enabling fresh-cut processors to
offer better and fresher quality in the market compared to previous or traditional alternatives."
Supporting growers through innovation
Food freshly works with fresh-cut processors worldwide to improve product
quality, food safety and process efficiency. The company's Freshness Retainers extend the shelf-life of cut fruits and vegetables from up to 12 days to more than 21 days.
To achieve this, Food freshly exclusively uses nature-based ingredients without sulphites or allergens, which comply with all major food legislation and are used by customers around the world to add value and quality to their products.
In addition, Food Freshly is a planning and development partner of the fresh
produce sector, addressing customer needs, such as cost reduction, and sales growth. Constant innovation, customer support and long-term experience are the foundation of our fresh-cut solutions.
Food Freshly will be exhibiting at MacFrut 2024 in Hall B1, Stand 195 from 8-10 May 2024 in Rimini, Italy.
For more information:
Nicola Severo
Food Freshly
Tel: +49 521 96 8787 0
Email: [email protected]
www.food-freshly.eu