Enormous pineapple on auction for Sands charity

A giant pineapple grown in a far north Queensland backyard is getting a lot of attention on social media. And let’s admit; it’s for the right reasons.

Coral-Leah Kemp from Cairns nurtured the formidable fruit, which has had its own Instagram account, for years. The oddly-shaped pineapple took two years to grow and weighs 6.8 kg. This week it was picked, in order to auction it off for charity.

Miss Kemp works as the program director for the annual charity event Ride for Isabel, which raises money for Stillbirth and Neonatal Death Support (Sands). "It's certainly a unique thing to auction off, but the opportunity to raise much needed funds was too good to pass up.”

Bridget Sutherland from Sands’ Melbourne headquarters was impressed by the unique fundraising idea. "One of the biggest problems for people who have suffered the loss of a baby is feeling isolated. So having images like this in their social media networks has helped addresses that isolation."

Radioaustralia.net.au reports that in far north Queensland, pineapple are going for $2.29 per kg. So the giant fruit would sell for about $15.50 if sold at market price. But online bids have already surpassed that amount many times, having moved into the hundreds of dollars.

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