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Italy: Increased pear yields will improve competitiveness

According to OI Pera Vicepresident Albano Bergami, production costs must be lowered in order to be able to compete with strong pear producers such as Belgium and the Netherlands. This can only be done by increasing yields. 



"Italian production costs are high. We produce an average of 25 tons per hectare, while other competitors produce 40. We need to produce more while maintaining high quality. We also need to reach other markets and get closer to the performances of the Belgians and the Dutch with new nursery material, for example."


Albano Bergami

The Arab Emirates could be a new market for Italian pears: a report from expert James Varghese will focus precisely on this matter during Futurpera.

"We managed to identify and follow a direction. Futurpera was created thanks to OI Pera and we pushed for aggregation. OI Pera gathers 27% and Origine 12%. Average payments have increased since the setting up of the two organisations. The convention organised as part of Futurpera will help us move forward and will describe ongoing innovations. On 16th November 2017, the convention on the increase in Abate pear yields will take place. We have a specification that is one of the most advanced and complicated to follow."



The World Pear Forum has been organised in collaboration with CSO Italy for 16th-17th November. The first day ("Abate Fetel: aumentare le rese per una maggiore redditività. ‎Operatori mondiali a confronto sulla top cultivar italiana") will be entirely dedicated to techniques that improve yields of the most important variety grown in Italy. 



On 17th November, the forum will focus on new consumption trends ("Mercato e consumi: i nuovi trend e le sfide future"). It will be the perfect occasion to find out more about export trends, analyse forecasts for the 2017/18 campaign and talk about new markets. Consumption and promotion will also be addressed. 

The convention will end with a round table featuring Italian, Dutch and French experts as well as representatives from leading retail chains. There will also be an event on 15th November at Fondazione Navarra Ferrara featuring experts and technicians discussing pruning. 



Futurpera is organised by Oi Pera and Ferrara Fiere e Congressi with the support of Regione Emilia Romagna, A&A Broker assicurativi, Bper Banca and the Ferrara Chamber of Commerce. Free entry. Open from 9 am to 6.30 pm. Please register on www.futurpera.com

Contacts:
Futurpera
c/o Ferrara Fiere
Via della Fiera 11
44124 Ferrara - Italy
Tel.: (+39) 0532 900713
Tel.: (+39) 348 8986396
Email: segreteria@futurpera.com
Web: www.futurpera.com

Publication date: 11/14/2017


 


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