Ceravolos family wins horticulture award in Australia
“We were so surprised when we won,” exclaims Joyce. “We were up against some other great businesses that appear a little ‘more exciting’ than apples.
“It’s great to receive any kind of recognition as it makes the public more aware of apple farming – which really can be ‘sexy’. Any positive publicity for the industry is a great result.”
“It’s so important to entice more young people into the industry and we really are fast-paced, innovative and moving forward, there are some really exciting things happening in our orchard and also the wider industry.”
The Ceravolos are constantly improving their technology practices to maintain competitiveness and adopt new technologies such as introducing fruit probes that attach to hanging fruit to monitor growth, fertigation and irrigation requirements; two compact defect sorters in the packing shed; scannable watch bands worn by packers to keep produce traceable and every staff member accountable; and their fully automated juicing plant. In addition to apples, they also grow pears, cherries and strawberries.
source: apal.org.au
