The climate and ecology are somewhat primitive, but the peas produced here are of good quality. "Off-season peas weren't cultivated often in the past, so they were easy to sell. Based on the quality, the price fluctuated between 5 RMB and 8 RMB. But this year, everybody started cultivating off-season peas. In Bingchuan farmers expanded the cultivation area too. Prices are now at 2 RMB for 500gr. That is already lower than the prime cost, but still the peas are difficult to sell."
Without fixed sales channels, the expansion of the cultivation area didn't lead to more profit. In fact it is the other way around. "Although these are off-season peas and there isn't much competition, these farmers aren't skillful when it comes to sales. If we can further process the peas or find sales channels, we can provide peas of outstanding quality," says Mr. Yang.