Seed company Hazera will be presenting new opportunities for the fresh produce supply chain at Fruit Logistica 2016, one of the biggest events in the fresh produce business, held from February 3rd to February 5th in the Messe exhibition center in Berlin, Germany.
Hazera focuses on delivering superior value all along the chain, through dedicated vegetable variety breeding and support, creating products that respond to particular needs and open growth opportunities. This is accomplished through long-term cooperation with growers, processors, traders and retailers. Several successful varieties will be on show demonstrating Hazera's products and partnering approach.
Dutch grower TB&S for example discovered the outstanding qualities and attractiveness of new pointed red cabbage, Tinty, and brought it to the shelves of leading retail chains. TB&S Co-director, Michel Timmerman: “For us, partnering with Hazera means building on their experience, adding ours, and thus benefiting together from chain-oriented innovative thinking.”
To find out more, industry professionals are most kindly invited to share thoughts and ideas at the occasion of Fruit Logistica 2016.
For more information about Hazera and all products, visit: www.hazera.com or www.facebook.com/hazeracorp .