Taiwanese Babatata launches sweet potato export to Hong Kong
“The Japanese market is similar to the Taiwanese market. General income is high and people can afford to pay more for premium fresh vegetables. Export prices at the end of last year hovered around 2.5 USD for 1 kg. We export 30% of our products, the remaining 70% we sell in Taiwan or we use for our sweet potato crisp production. Sweet potato is eaten more these days in Taiwan and Japan. People understand that it is a very healthy crop to eat. In Taiwan we recently started to supply the 7-Eleven supermarkets”.
“We produce 1,500 tons sweet potatoes a year. China could be a promising market for us. However, current wholesale markets are too low to sustain export. Every week we export 1 container to Hong Kong. Next year we want to grow this number to 2 containers. To Japan we export 5 containers per month. So far this export has been stable."
“At our farm we produce three different kinds of sweet potato: yellow, purple and red varieties. The yellow and purple variety is available between October and April. The red variety is available in the summer months from April to September. Combined we can supply the market whole year round.”
For more information:
Hsu Chao-I
Babatata
Ching Chiuan Sweet Potato Production Cooperative
http://www.babatata.com.tw/
Contact: +886 4 7709000
Mobile: +886 911 837083
Email: service@ccyam.com