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Tanimura & Antle and The Produce Mom launch #FamilyFarming campaign
Tanimura & Antle and The Produce Mom® recently launched a #FamilyFarming campaign to raise awareness of Tanimura & Antle’s company blog, titled Family Farming. The campaign includes a Pinterest contest which encourages consumers to follow Tanimura & Antle on Pinterest. The contest also encourages social sharing of specific blog content, notably: Brian Antle’s recent Forbes Award for Plant Tape, sustainable hydroponic farming, and factual answers to common consumer inquiries surrounding farming practices, produce shelf life, and at-home vegetable preparation.
“At Tanimura & Antle, we pride ourselves in being innovative conventional farmers and true stewards of the land,” states Caitlin Antle-Wilson, Sales & Marketing Director at Tanimura & Antle. “Our blog, Family Farming, as well as our partnership with The Produce Mom, are great ways for Tanimura & Antle to share our story.”
“The celebration of Tanimura & Antle as an American family farm is ideal for Labor Day conversation on social media,” elaborates Lori Taylor, Founder of The Produce Mom. “Tanimura & Antle consistently pays tribute to their farm workers, through programs such as the T&A 20 Year Club, housing developments, and more. I’m excited to tell the #FamilyFarming story!”
The #FamilyFarming Pinterest contest will run through September 2, 2015. Blog posts, social media promotion, and fresh produce giveaways will also be part of the #FamilyFarming campaign.