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Shimla Hills

Manufacturing subsidiary of Sun Impex to be part of Foodex Japan

Shimla Hills, the manufacturing subsidiary of Sun Impex is glad to announce its participation at Foodex Japan 2014. It is the largest food and beverage exhibition in the Asia-Pacific region. An annual event, Foodex has been happening ever since 1976. This is the 39th consecutive year for the event and it has been promoting limitless opportunities for the Japanese, Asian and worldwide companies at one platform.

The event talks about innovation, latest in the food and beverage industry, one-on-one interaction and engaging thought exchange. More and more exhibitors and buyers are taking interest in the Asian market which is open to spectrum of business opportunities.



Japan is third-largest importer of food, after United States and European Union (EU) with 60 percent of its food imported each year. The foodservice market was estimated to be worth US$240.4 billion in 2010 and it has grown steadily. The processed food and beverage imports of Japan exceed over $7 billion. The imports in this category include fish, seafood, meat, processed meat, cereals, grains and nuts.
Japanese food market is not only competitive quality wise, it has now become more sophisticated. Consumers in Japan appreciate quality food that brings variety in flavour and enhance their complete eating experience altogether. This makes Japan a highly competitive global food market. Last year’s event was visited by 2,544 exhibitors alone (1036 Japanese and 1508 overseas) from over 67 countries and regions.

This number is expected to increase for the 2014 edition. Foodex Japan is thus primed for us to enter into the Japanese food market. This event leverages us with an opportunity to understand the market, and strengthens our market preparation and research for this region. Our product display is therefore aligned with the demand of the Japanese food market and includes a huge range of tropical fruits and vegetables, exotic flavours and colours, spices, oilseeds, grains, pulses and nuts.

Shimla Hills can be visited at Foodex Japan 2014 in Makuhari Messe, Japan, from 4-7 March 2014 at booth no. IN-1 and IN-2 India Pavilion, Hall No 1.

For more information:
SunImpex
Tel: +971 4 2594768
Fax: +971 4 2594769
E-Mail: marketing@sunimpex.biz, enquiries@sunimpex.biz
www.sunimpex.biz

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