‘Van Nature’ introduced cleaned sprouts in microwave packaging this year. The sprouts are all clean and processed and can be prepared very quickly. Thanks to the special packaging the sprouts are ready to eat in just three to four minutes in the microwave (at 700W). Van Nature came up with the concept so that people can eat easy and yet healthy food. The microwave packaging ensures that all the vitamins in the shoots are retained, the preparation is practically odourless and the taste is good and fresh. The cleaned sprouts have a shelf life of at least 8 days. Through the QR code on the packing, consumers can learn more about the background of the grower and the health benefits of sprouts.
Auction Coöbra responded to the trend towards convenience with Steamy. Steamy, the freshly packed Flandria chicory in ready-to-use steam bags for microwave, gives chicory the image of a modern convenience vegetable. The pack contains four pieces of chicory, which after just four minutes in the microwave can be served on the dinner table. Because the chicory is freshly steamed, nothing of the freshness, the full flavour and health value is lost. Because of the airtight container, the product has a long shelf life and retains vitamins and minerals.
Recently the EasyToSteam steam vegetables Best Fresh Group became available at COOP and Poiesz. With EasyToSteam the consumer puts a healthy and tasty meal on the table in 3 steps. The vegetables are cooked in a special steam packing. All the consumer needs to do is put the bag in the microwave and about 8 minutes later there is a tasty and healthy dish on the table. The vitamins are retained and are also much more tasty. EasyToSteam is now available in the variants cauliflower, broccoli and endive. With a QR code, consumers can visit the website of EasyToSteam: www.easyto.nl
Potato company Warnez came up with Pomvit, a new concept for steaming potatoes. The potatoes are ready in 6 minutes. The 300-grams microwave packaging makes a quick, yet healthy and delicious meal possible. The bags are individual portions. A Pomvit potato can be eaten with or without peel.
