The new 2025 domestic crop of Envy™ apples have arrived in grocery stores across the United States and Canada.
This year's launch also marks a significant milestone: the first-ever Envy apple harvest from New York state, expanding the brand's regional reach with locally grown premium apples. The New York crop joins the fruit from Washington, a state that's long celebrated as the apple-growing capital of the world.
"The 2025 growing season in Washington delivered near-perfect conditions from bloom to harvest," said Chris Willett, VP grower and sales operations. "The combination of warm days, cool nights, and ideal rainfall created optimal conditions for these apples to develop their signature sweetness, crunch, and juiciness. We're equally proud of our first New York harvest, which shows outstanding quality and strengthens our ability to serve East Coast markets with premium local fruit."
© T&G Global Limited
Left: Chris Willett. Right: Envy™ apple.
Retail partners across North America are now receiving shipments, and in-store promotions and merchandising campaigns are rolling out in key markets. Strategic partnerships are helping to bring this crop to communities nationwide. Shoppers can look for Envy apple's branding in the produce aisle.
For more information:
Jen Lessner
T&G Global
[email protected]
www.tandg.global
