The development of the blueberry industry in Peru and the opening of new markets are progressing alongside the introduction of new varieties to meet specific producer requirements. On August 12, a visit was held at Danper's Compositán farm in Virú, La Libertad, where five new University of Florida (UF) and Florida Foundation Seed Producers (FFSP) blueberry varieties were presented.
"The idea was to show producers the varieties we have for the start of the campaign. We've been sending more than 50 varieties to Peru since 2018. What we've shown today are varieties that many companies are interested in, and Danper is a good opportunity because they have a lot of our genetics," said José Luis Ubaldo, commercial representative of the blueberry plant genetic program.
According to Ubaldo, the five varieties have distinct characteristics designed to match producer needs and market preferences. "By having different varieties available, producers will be able to launch early, mid-season, or late in the season, and can reach markets where one variety may be more popular than another," he said.
Representatives from 35 companies from Peru, Chile, and Spain attended the visit, which featured the Albus, Colossus, Magnus, Keecrisp, and FL19-006 varieties. Albus is described as an early variety, producing fruit 20 to 21 weeks post-pruning. Colossus is characterised by its resilience and large fruit size, yielding 5.5 kg or more in the third year. Keecrisp offers high firmness and a balanced brix-to-acidity ratio. FL19-006 is noted for productivity, firmness, aroma, and distinctive flavour.
Ubaldo noted that Peru's leadership in the global blueberry industry is supported by a commitment to varietal renewal. "It's good that Peru maintains its global leadership, and this will be achieved with new genetics. This speaks highly of the Peruvian producer and his philosophy," he said. The UF program has observed that producers are diversifying their varietal choices, helping avoid market saturation.
Peru's geography and climate continue to support blueberry production. "Peru has every opportunity to continue growing. We are a privileged country, fortunate that wherever we plant blueberries, we grow something and grow well. But it's not just luck; it's also the producers' hard work and business acumen," Ubaldo said.
Some producers are aiming for year-round output by selecting varieties suited to non-traditional production periods. Ubaldo cited Albus as highly adaptable, producing 2.5 kg by December when planted between May and June. Other options include mid- and late-season varieties, allowing alignment with specific commercial programs.
Ubaldo also acknowledged the role of Blueberries Consulting in supporting the sector. "What they're doing is quite good because it helps position us as a major player in the blueberry industry with its worldwide reach," he said.
Source: Blueberries Consulting
