Some Moroccan exporters of fresh produce chose to end their watermelon campaign once Spanish watermelons arrived on the market. This was the case for Said Aghzou, the CEO of Valyour.
© Said
Aghzou said: 'We stopped our watermelon campaign 20 days ago, after the start of the Spanish campaign. They offer similar varieties to those produced in Morocco, such as tiger watermelons. This has put pressure on prices. Several other colleagues have also stopped, but the Moroccan season continues with consistent volumes coming from Berkane, Larache, Moulay Bousselhem, Sidi Kacem, and other locations in the Gharb region. Several exporters are still present in the market and continuing their watermelon programs.'
According to the exporter, the 2025 Moroccan watermelon season was a success. 'In terms of export volume, we exceeded last season's results. Prices were generally favorable for most of the season, with some fluctuations. On the other hand, the virus problem is more serious than we initially thought, and the reasons behind it remain unclear. We lost entire plots of watermelons in the Taznakht region due to this issue. All in all, I would say that the season was successful for us.'
Valyour also has watermelon production operations in Spain. Aghzou says: 'We have tested advanced aphid control methods at a commercial level in Spain this season, achieving conclusive results and very good quality. We are currently in the process of getting these methods approved by the Moroccan phytosanitary authorities, and we hope to be able to use them in Morocco in future seasons."
For more information:
Said Aghzou
Valyour
Tel: +212661552683
[email protected]
www.valyour-group.com
