In the growing region around Battipaglia, south of Naples, the first seed-bearing watermelons of the Dumara variety were harvested right on time for Ascension Day. "Although planting in the tunnel facilities took place around February 20, about a week earlier than usual, we are now starting this year's harvest with a slight delay. This is mainly due to the relatively cold nighttime temperatures in the spring. Nevertheless, we expect fairly good quality and yields comparable to last year," reports Peter Mair of Gruppo Mec.
© Gruppo Mec
At the marketing level, the weather is also a decisive factor, Mair continues. "Apart from a summery phase a few weeks ago, it has been relatively cold and rainy, especially in southern Germany. Experience has shown that we need dry, warm weather with temperatures of 25 degrees Celsius and above for rapid sales. In this respect, the start of the season has been rather mixed, although a fairly warm summer is forecast."
© Gruppo Mec
Gruppo Mec is dedicated to the distribution of standard Dumara watermelons. Germany is one of its most important export markets. Mair: "We supply both German food retailers and wholesale markets. In recent years, our watermelons have become increasingly popular in Central and Eastern Europe. We are not so much competing with Spain and Morocco, but rather with countries such as Albania and Hungary." Gruppo Mec also produces and distributes cantaloupe and Canary melons, although these are primarily sold on the Italian domestic market. "We are seeing growing appreciation on the domestic market in Italy, so we are increasingly serving this market."
© Gruppo Mec
Challenges shape melon cultivation
First, the tunnel-grown produce is harvested by the end of June, followed seamlessly by watermelons grown outdoors, which can be marketed until the end of August. According to Mair, the latter cultivation method in particular is coming under increasing pressure. "As a result of climate change, we are struggling with increased pest pressure, especially red spiders and lice. Last year, this meant that we were unable to meet the high-quality requirements of German food retailers from the second week of August onwards, and this produce was exported to other countries instead. Due to the restrictions imposed by the EU, we have fewer and fewer means of pest control at our disposal, so we are forced to develop new strategies."
For more information:
Peter Mair
Gruppo Mec
Phone: +49 151 54453101
E-Mail: [email protected]
www.gruppomec.it
