So far this season, Peru has exported 293,512 tons, 48% more than in the previous campaign. However, the sector has faced logistical obstacles that have required greater planning and new strategies to guarantee supply to its main destinations.
The United States remains the biggest market for Peruvian blueberries, with 157,000 tons, 54% of total exports. Europe has received 73,000 tons (25%), while China has imported 37,000 tons (13%), the United Kingdom, 14,000 tons (5%), and another 20 countries have imported 12,000 tons (4%).
In terms of varieties, the Ventura dominates in the US and Europe, while in China, the Sekoya Pop is the most demanded. Varietal diversification responds to the preferences of each market and the sector's strategic focus to strengthen its competitiveness.
Blueberry crops in Peru are mainly located in La Libertad, which accounts for 51% of the exported volume. Other regions with a significant share are Lambayeque (23%), Ica (11%), Lima (7%) and Ancash (5%), which together account for 98% of total exports. Piura, Moquegua, and Arequipa contribute the remaining 2%.
Despite the growth in exports, the season has been marked by logistical difficulties. Between November and December, the overlap with the grape season caused a shortage of refrigerated transport and maritime space, which hindered the fluidity of deliveries. Moreover, strikes on the U.S. East Coast and congestion in Panama took a toll on transit times to major destinations.
Another critical factor has been the increase in freight rates, with cost overruns of up to 40% in certain periods due to high demand and extraordinary surcharges. Faced with this situation, exporters are assessing alternatives, including the use of refrigerated vessels, which are already used in the shipment of grapes.
For the 2024-2025 season, fresh Peruvian blueberry shipments are expected to reach 312,195 tons, 3.6% below the initial estimate.
For more information:
Proarándanos
https://proarandanos.org.pe/
