Egyptian pomegranates arrived on the market this month. According to Mohamed Gomaa, CEO of Green Point, the outlook for the season is promising, despite some unavoidable difficulties.
Gomaa says: "Egyptian pomegranates are now available until November, with a peak harvest expected in October. During this period, the fruit reaches optimum ripeness, and the calendar is aligned with favorable weather conditions, which contribute to improved quality of the fruit."
Egyptian pomegranates are arriving in decent volumes due to an increase in acreage and yields, adds Gomaa: "In recent years, the acreage devoted to pomegranate cultivation has increased in Egypt. This season, the total area under cultivation has increased by around 5% compared to the previous season. Production volumes are expected to increase significantly, with yields estimated to rise by 15%. This growth reflects both improved farming practices and increased demand for pomegranates, from domestic and export markets."
Prices this season are boosted by strong local demand and improved quality, according to Gomaa. He explains: "Prices have risen by around 5-10% due to strong demand and improved fruit quality. Export markets, particularly in Europe and the Middle East, have been particularly favorable, driving prices up further. The local market is showing robust demand, which has contributed to the general rise in prices. For example, we are starting with R116 varieties at around EGP 30, compared with EGP 12 last year."
However, exporters have to live with the difficulties that impact Egyptian exports as a whole. Gomaa sums them up: "Logistical challenges, including transport bottlenecks, the Red Sea crisis, and what we've seen with the citrus season and rising shipping costs, are posing trade obstacles. Farmers and exporters are adapting by seeking alternative routes and improving supply chain efficiency to mitigate these problems. On the production side, unforeseen weather events, such as unexpected rainfall during the flowering period, have affected some crops, raising concerns about fruit quality in some regions."
For more information:
Mohamed Gomaa
Green Point
Tel: +20 111 699 0000
Email: [email protected]
www.greenpoint.com.eg