Experience Fruit Quality has announced that it will be collaborating with Frits Popma, a well known face in the ripening business with over 33 year's experience in fruit ripening.
"Frits Popma's understanding of the ripening process, especially in bananas and exotics, blends with our commitment to take fruit quality assessment to the next step. Our collaboration is not just about measuring and knowing; it's about leveraging that knowledge to drive meaningful change in the entire fruit industry," commented Marco de Jong, Founder and CEO of Experience Fruit Quality.
"I am now collaborating with Experience Fruit Quality to put the entire fruit supply chain on a 'dashboard,' solving the question "to measure is to know, and next?" said Frits Popma.
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