Produce and citrus industry veterans have teamed up to form a new company specializing in global lime and citrus sourcing with a strong North American distribution team.
World Groves is led by Alex Teague, who throughout his 40-year career in citrus has held roles all the way from field to operations at the C-Suite level. Others on the team include Bill Locker who has worked with Teague for decades and brings a diverse background in business management experience to this new venture.
Acting as agents of the tree as a primary differentiator, World Groves combines strategy and logistics to improve the pressing needs of the citrus supply chain. By diversifying growing regions and optimizing the tree’s potential, buyers can have a year-round supply of quality limes with consistent pricing taking the historic roller coaster found with produce out of the equation.
Left to right: Alex Teague, Mark Vaughan
“This is the result of a lifetime of work in citrus, understanding the pain points, the market needs and demands and then building a business focused on fixing those pain points. It’s by looking to the world’s groves that we build a supply chain strategy where we find a market for each piece of fruit, find the right fruit for each buyer and then deliver with the right logistical support,” says Teague, founder and CEO of World Groves.
The key advantage of a global sourcing program is its distribution plan. That is why the company has teamed up with Fresh Avenue’s logistics to optimize a citrus plan for both buyers and sellers in North American markets.
“The Fresh Avenue contribution to this provides robust logistics support through delivered programs and consolidation so that citrus is delivered efficiently throughout North American markets. Time and time again we see the difference our logistics support has for customers, and we’re excited to work with World Groves to bring quality limes and other citrus items to the North American market,” said Mark Vaughan, managing partner of Fresh Avenue.
At the heart of World Groves is a mindset of sustainability and economic vitality, both for global citrus growers, but also for buyers as strategic sourcing and delivery are known to bring growth to businesses in the foodservice and retail sectors.