Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber

You are using software which is blocking our advertisements (adblocker).

As we provide the news for free, we are relying on revenues from our banners. So please disable your adblocker and reload the page to continue using this site.

Click here for a guide on disabling your adblocker.

Sign up for our daily Newsletter and stay up to date with all the latest news!

Subscribe I am already a subscriber
To support Americans in leading healthier lives

Del Monte Foods and Alliance work on 'Choose Good Do Good' program

Through Del Monte Foods' Choose Good Do Good program, kicking off this month in retailers nationwide, the company is working with Alliance for a Healthier Generation (Healthier Generation) to help Americans reach their nutrition goals in the new year. The program furthers the organizations' joint initiative "Nourishing Families by Nourishing Schools" to support the well-being of youth and communities across the U.S.

Through the Choose Good Do Good program, consumers can purchase Del Monte Foods products at a greater value, while supporting nutrition programming for youth across the U.S.

Throughout January and February, each qualifying purchase of Del Monte Foods products at participating retailers receives a discount and supports an automatic donation to support Healthier Generation's mission of providing nutrition resources to students at 3,000 schools across the U.S.

Participating retailers include Ahold, Military, Publix, Shipt, Target, UNFI/Cub Foods, Wakefern, and Walmart.

Living healthier is among the top New Year's resolutions each year. However, according to research from Edith Cowan University, the average American gives up on their resolution just one month into the new year. The Choose Good Do Good program aims to help Americans reach their goals by making nutritious eating both enjoyable and affordable.  

"It's so important that youth and families have the resources they need to choose nutritious food options," said Bibie Wu, Chief Marketing Officer for Del Monte Foods. "The Choose Good Do Good campaign is designed to support kids and adults alike in turning their New Year's resolutions into empowering experiences that support their own, and others' well-being."

Del Monte Foods' collaboration with Healthier Generation supports its Growers of Good™ purpose to grow a healthier and more hopeful tomorrow by making nutritious foods more accessible to all.

For more information: 

Publication date: