Prominent UK wholesaler Brakes has launched a comprehensive support package to help customers take advantage of Veganuary. As many consumers are increasingly considering plant-based options, both for meat-reduction and sustainability reasons, this coming Veganuary is likely to provide operators with an opportunity to drive incremental income.
That is why Brakes has created a range of calorie-counted, nutritionally analyzed menu options to add stand out vegan dishes to any menu. Mandy Van Hagen, Brakes Sector Marketing Manager: “We’ve created our most comprehensive package for Veganuary to date, as we see an increasing number of chefs wanting to add menu options for January. Although January has become a focal point for vegan food, we are very focused on making sure that we have a range that works throughout the year and that’s why we believe that we have the biggest range in foodservice.”
Source: farming.co.uk