Field Days including Love my Salad workshop in India

On 12, 13 and 14 December, Rijk Zwaan India organised a demo event together with KF Bioplants, their partner in seed and seedling distribution in Central and West India. Rijk Zwaan demonstrated their fruit crop varieties for the Indian market to many visitors from the whole supply chain. On Thursday, the chef of the Love my Salad workshop taught the visitors how to create delicious salads with fresh Rijk Zwaan vegetables.

For two years KF Bioplants has been working together with Rijk Zwaan India. It was thanks to this good cooperation that Rijk Zwaan could welcome the Field Days visitors at the location of KF Bioplants in Pune.

High attendance
The field days were well attended by visitors from the whole vegetable chain, amongst which growers, high end retail chains and suppliers of Quick service restaurants. More than 1000 people took the opportunity to look at different types of tomatoes, sweet pepper, cucumber and melon.

Delicious salads
During the second day of the event, the visitors were invited to join an Indian chef in creating salads during a Love my Salad workshop. The chef created 6 different dishes with the use of Rijk Zwaan varieties and Indian spices. The vegetable siliyari salad and the panchamali salad were especially popular. The melon cocktail salad with the orange Caribbean cantaloupe melon also impressed the visitors with its taste.

Eating fresh salads is not yet a very familiar concept in India, although the Indian market is well-known for its vegetarian and spicy kitchen. Love my Salad tries to entice Indian consumers to learn more about salads and to share their recipes on the social salad network, initiated by Rijk Zwaan.

For more information:
Ton van Leeuwen
Rijk Zwaan
Tel: +31 (0) 174 532 487
www.lovemysalad.com