"The 2025 almond campaign has confirmed the resilience of the 'Vinci a tutti' variety," report Stella, Samantha, and Giuseppe Vetriolo. The three entrepreneurs explain that this almond has become "a symbol of Sicilian quality in the organic segment."
Production has increased slightly (+10/15%) compared to 2024. This is due to regular flowering and a better fruit setting favoured by mild temperatures. 'Vinci a tutti' is a highly prized native variety appreciated for its sweet seed, heart shape, and high oil content. Harvesting is carried out between late August and mid-September, showing a good uniformity of ripening.
© ConvicinumSamantha and Giuseppe with their father, Calogero Vetriolo
The 2025 season was characterised by a spring that favoured early flowering. However, very high summer temperatures penalised the average size of the fruit, particularly in non-irrigated areas. The managers of Convicinum, which produces and processes organic almonds and extra virgin olive oil, point out that the weather anomalies actually improved quality, favouring a better aromatic concentration. Almonds therefore boast a high oil content, deep flavour, and a complex aromatic profile. These characteristics are distinctive of the 'Vinci a tutti' variety.
Positioning and distribution
The organic sector maintains a positive trend, although more stable than in recent years. Typical consumers belong to a medium-high socio-economic group and are attentive to sustainability, traceability, and the Sicilian origin of products.
© Convicinum
Convicinum offers different types of packaging to serve different market segments. For the retail channel, organic shelled almonds are available in 120 g, 500 g, and 1 kg formats. For wholesale and traditional distribution, shelled almonds are available in 1, 5, and 10 kg bags. Completing the offer is a gourmet line in customised 120 g boxes, designed for the high-end market and export.
© Convicinum
There is a growing demand for by-products. The organic offer includes 'Vinci a tutti' almond flour, paste, and crumbs. These products are mainly destined for the pastry, confectionery, and ice-cream industry.
© Convicinum
The domestic market absorbs about 90% of total brand sales. Distribution is mainly concentrated in Central and Northern Italy. Here, demand is driven by the confectionery industry, the artisan sector, and the H&R channels.
© Convicinum
Exports account for the remaining 10%, showing a slight increase compared to 2024. The main foreign destinations are Germany, France, and the United Arab Emirates (UAE). Foreign sales are developed through wholesale supply, industry, H&R, and high-end bakeries.
© Convicinum
Finally, Stella, Samantha, and Giuseppe Vetriolo comment on the direct sales channel: "Direct sales and corporate e-commerce continue to grow, registering a 30% increase over 2024. This confirms the interest in short supply chain products and promotes the narrative linked to our territory."
For more information: 
Convicinum
Via 4 novembre, 85
94012 Barrafranca (EN) - Italy
+39 333 447 7342
[email protected]
www.convicinum.it
