Bolthouse Fresh Foods™ is unveiling a lineup that celebrates the carrot as its hero ingredient at this year's Global Produce & Floral Show.
Following the successful debut of the Bolthouse Fresh™ brand last year, Bolthouse Fresh Foods continues to build momentum.
"Fresh produce has always been relevant—and it's always evolving, but how people connect with it continues to evolve," said Timothy Escamilla, CEO of Bolthouse Fresh Foods™. "We're reimagining what fresh can mean—bringing inspiration to the produce aisle and creating new ways for consumers to make it part of their daily lives."
© Bolthouse Fresh Foods
Bolthouse Fresh Foods will spotlight its latest innovations at the IFPA show.
Recently recognized by Fast Company as one of the Top 10 Most Innovative Companies of 2025, the company continues to build on more than a century of carrot expertise with a bold vision for the future. That vision expands with its new Sparks, Georgia facility, increasing capacity and reach for customers and consumers across the Southeast.
At this year's show, the company Bolthouse Fresh Foods will spotlight its latest innovations—bridging health, convenience, and flavor across snacking and side-dish occasions. Featured products include Carrot Fries, Organic Side Dish Sizzlers, Chip Dipper Carrots, and Reindeer Snacks.
Carrot Fries: Cut from real carrots, these fries deliver fewer carbs, less starch, and more natural nutrition. They are available in four flavors: Classic Sea Salt, Rockin' Ranch, Bold BBQ, and Spicy Southwest Chipotle.
© Bolthouse Fresh Foods
The company continues to build on more than a century of carrot expertise.
"We're seeing tremendous enthusiasm from customers for Carrot Fries," said Melissa Oliver, senior vice president of sales and marketing. "They align with the air-fryer trend and bring renewed excitement to the produce set. Carrot Fries deliver what today's shoppers want—simple, fresh, and flavorful options that make healthy eating enjoyable."
Organic Side Dish Sizzlers™: These colorful rainbow carrots feature chef-inspired seasoning blends and are ready to roast, sauté, or air fry in minutes.
"The organic category continues to be a major driver of growth and opportunity," said Escamilla. "Organic Rainbow Side Dish Sizzlers bring color, flavor, and ease to the table—inviting new shoppers into organics while giving loyal consumers a fresh, exciting way to enjoy them."
Chip Dipper Carrots: These feature wavy ridges that echo the texture of a classic ridged chip, creating a sturdy, scoopable carrot built for dipping.
© Bolthouse Fresh Foods
Reindeer Snacks can be cross-merchandised alongside festive decor and treats.
Seasonal Reindeer Snacks: These packs bring holiday magic to the produce aisle. The limited-edition carrot packs are designed for families to personalize and leave out as part of their holiday traditions. Perfect for cross-merchandising alongside festive décor and treats.
The company looks forward to a great show and invites attendees to stop by. The company can be found at booth #4251.
For more information:
Karen White
Bolthouse Fresh Foods
[email protected]
https://www.bolthousefresh.com/
