The Taichung City Government has introduced a “Taichung Premium Agricultural Products” anti-counterfeit label. This should help consumers identify authentic Taichung mandarin oranges in the Malaysian market.
The Taichung City Government said there had been many cases of counterfeit Taichung ponkan gift boxes in the Malaysian market in the past Lunar New Year seasons. To ensure consumers are buying authentic agricultural produce from Taichung, the Taiwan Shihkang District Farmers’ Association and the Dongshih District Farmers’ Association from Taichung City launched the label initiative at a press conference held in Ibis Hotel Kuala Lumpur City Centre today.
The mandarin orange brand will also be registered in Malaysia and Singapore in the near future to further protect the brand in these markets.
Source: thesundaily.my