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Fruvital: Fruit and vegetables distributing company

"Exclusive sales of "Flower Sprouts" in Germany since week 46"

The company Fruvital exclusively has been selling the “Flower sprouts” or kalettes to retailers in Germany since week 46. “Our Flower sprouts are available in several supermarkets all over Germany,” says Arnold van Vlorop, Fruvital managing director. “Last year we tested the interest with some trials. And because they were very successful, our company now continues with the marketing and sales for all of Germany.”



The Flower Sprouts are a cross between Brussels sprouts and kale. “The sweet nutty taste makes them very suitable for salads and side dishes,” explains the managing director. The vegetable is grown in the UK and in the Netherlands. "And we are currently testing the cultivation in Germany," continues van Vlorop. "Our production is oriented by the customer’s demand. And our producers receive a guaranteed price for their produce."

Some already have tried and tasted the Flower Sprouts at this year's Fruit Attraction in Madrid. "Just like the Brussels sprouts, they open up when it is time to harvest," explains Arnold van Vlorop. “However our Flower Sprouts have a milder and sweeter taste and twice as much vitamins compared to Brussels sprouts. That makes the Flower Sprouts an ideal winter vegetable.”

For more information go to: www.flower-sprout.com

Arnold van Vlorop
Fruvital Fruchthandelsgesellschaft mbH
Hanns-Martin-Schleyer-Str. 35, 47877 Willich
Tel. : + 49 (0) 2154 / 88 429 0
info@fruvital.de
www.fruvital.de


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