More than 20 years ago, Miguel A. Suarez, best known as Miky, gained the reputation of being the sales manager with the highest records of Mexican cantaloupe and honeydew melons exports during his years working for a leading Nogales, Arizona distributor. However, he was often displeased due to frequent complaints about the inconsistent quality, and most importantly, the lack of taste of the fruit sold to customers in several countries.
Miky then came to the conclusion that, unless you have complete control over production, post-harvest and shipping all the way from field to distribution, supported by a true commitment from those involved in every step of the supply chain, those customer complaints will remain. So he decided not only to partner with some of the best third generation growers in Mexico, with whom he had developed an honesty-driven relationship, but to jointly invest in getting key human resources, quality and food safety certifications, along with state-of-the-industry equipment to guarantee that every single fruit packed and shipped for his customers under the Desert Pride® brand arrives at optimal quality and flavor conditions - those he and his family would expect to enjoy at home.
Over the years, Miky has been working towards his vision to become the preferred supplier of his customers globally, by consistently delivering superior quality, flavor, value and service. Thus allowing for both, continuous growth and on-going opportunities for future generations.
“Every individual at Mas Melons & Grapes has learned to take care of our customers the way he or she would want to be taken care of. We believe that’s important to their continued success, and to ours,” said Miky.
“Today, the solid business relationships Mas Melons & Grapes has built during the last 19 years with most of its global customers, goes beyond merely business transactions; it is founded in a proactive, customer-driven passion to ethically source the finest and best tasting fruits and vegetables out of Mexico,” Miky added.
Mas Melons & Grapes is a leading, vertically-integrated agribusiness with strategic partnerships with major growers in Mexico, that annually markets more than 3 million boxes of melons, grapes, squash, asparagus, cucumbers, avocados and broccoli out of the best growing regions in Mexico, supported by unparalleled investments in state-of-the -art technology equipment to ensure every fruit delivers the sweetest and most delicious flavor to its highly diversified customer base in North America, Europe, Oceania and Asia.