This week retail ads continued to trend toward autumn favorites. Pumpkins continued to increase in popularity from miniature varieties to jumbo Jack-O'-lanterns. Apple cider, apple juice, and multiple varieties of fresh apples were promoted around stores. Today marks the first day of Hispanic heritage month, and retailers offered specials on jalapeno and serrano peppers, Roma tomatoes, onions, cilantro, limes, avocados, plantains, mangos, yuca, and papayas.
Total ad numbers this week were 272,431, a 2% increase from last week's total of 266,301. The total for the same week last year was 4% higher than for this year. The total number of ads broken out by commodity groups: fruit 139,161 (51% of all ads), onions and potatoes 27,093 (10%), vegetables 102,077 (37%), herbs 911, ornamentals 2,345, and hemp 1,809. The number of ads for organic produce was 43,718, 16% of total ads.
The following are the prices of major advertised items (3,000 plus ads) this week, compared to the same week last year. There were no significant increases in price for fruit this week. Significant decreases in price for fruit included Gala apples (3 lb.) at 20%, strawberries (1 lb.) at 14%, Honeycrisp apples (per lb.) at 12%, and blackberries (5.6-6 oz) at 10%. Significant changes in price for onions and potatoes this week included only a 13% increase for yellow potatoes (5 lb.). There were no significant increases in price for vegetables this week. Significant decreases in price for vegetables included packaged salad (10-12 oz.) at 18% and green bell peppers at 15%.