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Sorma Group at Fruit Logistica 2023

New product for cluster tomatoes and weighing machine

Fruit Logistica will soon be here, and Sorma Group is ready to take part in the fruit and vegetable sector’s biggest international show with a new product for cluster tomatoes and all its latest innovations for after-harvest processing and packaging.

At the Berlin show, from 8 to 10 February (stand C10, hall 2.1), the international group will present its CP810 VW5 combined weighing machine designed to overcome the main difficulties relating to the packaging of cluster tomatoes.

As those in the trade are well aware, the most time-consuming, labor-intensive phase in the process is the filling of trays with the right combination of fruit to reach the set weight required by the final customer. “This weighing machine’s innovative concept,” explains Evert-Jan Wassink, Sales Manager of Sorma Benelux, “is that it assists people in the completion of a partially pre-filled tray. In practice, the operative part fills the tray with products by hand, and then, depending on the weight reached, the machine finds the best combination for reaching the guaranteed minimum weight and places the missing weight of fruit on the line next to the tray to be completed.

The Sorma Group’s new weighing machine went on the market at the start of this year, and the first sales are already being made in the Netherlands and Italy.

“Tomatoes are one of the fruits with the highest consumption rates globally,” comments Mario Mercadini, Marketing Manager of Sorma Group, “but the trade is currently facing a paradoxical situation, with on the one hand staggering rises in production costs, especially for greenhouse-grown products, which have partially been passed on to selling prices, the labor shortage and, on the other, the real risk of a fall-off in demand due to these price increases. Keeping processing costs down is therefore fundamental for maintaining competitiveness.” The CP810 VW5 weighing machine is also strongly recommended for bunches of grapes and can also be used for other products with a shape that does not roll.

For more information:
Sorma MNLG
Holding Sorma Group
Via Rasi Spinelli, 194,
47521 - Cesena (FC) 

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