The rapidly rising costs and shifting product flows in Europe’s fruit markets are leading to huge impacts and intense discussion across the fruit-growing and agricultural sector.
“There’s an urgent need for all the stakeholders to get together and talk about the current situation. Since the pandemic meant that the February 2022 trade fair could only happen online, we’ve decided with our partners that the next Fruchtwelt Bodensee will be moved forward, taking place January 13 to 15, 2023,” according to Messe Friedrichshafen Managing Director Klaus Wellmann and Show Director Petra Rathgeber. Some 280 exhibitors are offering a wide range of products. The Bodensee-Obstbautage lecture program will focus on the pome fruit market, digitalization and sustainability. The Sunday will feature a lecture series looking at agrivoltaics, as well as a Distillers’ Day.
On January 13, 2023, the Friday opening event will jump right in by highlighting what has now become the most important issue: fruit growers are faced with rapidly rising costs due to multiple factors, which are combining with the current market situation to create enormous challenges.
Along the same line is a Saturday lecture by Helwig Schwartau of the Agricultural Market Information Company (AMI), analyzing the apple market’s prospects in the ongoing 2023 marketing season. His presentation “Higher Costs, Reduced Spending and Altered Product Flows: A Turning Point in Europe’s Pome Sector?” looks in detail at the current situation, shaped by exploding energy costs, minimum wage developments and Russia’s ongoing embargo.
Knowledgeable and Up-to-Date: The 41st Bodensee-Obstbautage
The technical side of Fruchtwelt Bodensee is highlighted by the 41st Bodensee-Obstbautage, with deep technical expertise offered in lectures and discussions featuring speakers from working operations and scientific research.
Hopes Electrified by Agrivoltaics
A great source of hope in the sector that’s got everyone talking is the concept of agrivoltaics. Here, agricultural plots are simultaneously devoted to both food production and solar power generation, offering a great opportunity for additional income through more efficient land use while also contributing more broadly to energy security and climate protection. A whole series of lectures on this topic will take place on Sunday.
Sustainability and Digitalization
The lectures and discussions on Friday afternoon are all about sustainability in fruit growing. The intense attention given to the topics of biodiversity and sustainability over recent years has led to major advances, including in the fruit-growing sector of the local Lake Constance region.
Startups Blaze a Trail
Innovative products and services from companies active on the market for five years or less will be presented in the West Foyer.
Admission Price and Opening Hours
Fruchtwelt Bodensee is open from January 13 to 15, 2023: on Friday and Saturday from 9 a.m. to 6 p.m., Sunday from 9 a.m. to 5 p.m. A listing of the lecture program will be published online in mid-November. Further information can be found at: www.fruchtwelt-bodensee.de