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Good Bank:

Germany: the path from a vertical farm-to-table restaurant to a retail brand

Freshly harvested, regional and seasonless vegetables straight from the hydroponic farm to the plate - this is how GOOD BANK started in 2017 as a vertical farm-to-table restaurant in Berlin with nutrient-rich recipes and inspired the gastronomy world. After a few successful years and a pandemic that challenged restaurateurs later, GOOD BANK is now a food brand that also provides people with sustainable food in supermarkets. 

The first restaurant in Berlin Mitte expanded into a chain and won numerous gastronomic awards - then the pandemic hit, and new concepts were needed to ensure its continued existence. Ema Šimurda and Leandro Vergani, the founders of GOOD BANK, made a virtue out of necessity and started first with the Good Farm Box, a cooking box and vegetable crate, then followed the launch in 2021 in the LEH with the creative, fresh bowls and snacks. Exactly one year after the launch in the first EDEKA store in Berlin Treptow (EDEKA Treugut), these ready-to-eat products have become the core of GOOD BANK.

In the meantime, GOOD BANK products with and without POS modules, including a vertical hydroponic farm, are available in other selected EDEKA stores and through online retailers such as Gorillas. With the July 2022 move into the enlarged, IFS-certified production facility, the team is taking a strategic approach to scaling in food retail.

Product development is currently focusing on customer feedback with an ever-increasing desire for vegan and vegetarian dishes. In addition to the hearty salad and grain bowls, the company produces smoothie bowls, dressings, sweet and savory snacks, and "healthy comfort food"-style soups.

Source: www.yumda.de.

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