"Things have come full circle“, explains Peter Fill, double WorldCup Winner in Downhill skiing, recently at the KIKU Sports Academy.
Two time WordCup winner in downhill skiing Peter Fill
"KIKU has supported my Fanclub since the beginning and together we have done a lot for charity together. When the skiing federation offered new spaces on our jackets, I thought straight away to ask the Braun Family about their new brands and apple varieties. It’s very important for me to support local companies but also, as professional athlete I am highly sensitive to arguments like healthy nutrition.“
Peter Fill in the middle, on his left Thomas and on his right Jürgen Braun of KIKU/CrimsonSnow
"Peter is the perfect ambassador for the new apple brand Crimson Snow,“ says Jürgen Braun, CEO of KIKU. "The fact that the brand includes the word SNOW when talking about sponsoring a skier is really funny, isn’t it? With Peter we share important values, a sense of family, friendship and hard work."
Timing is perfect
"We are busy picking Crimson Snow right now, in the whole of Europe. In the last years we built a strong alliance with lots of Italian companies: In Piedmont the private companies Rivoira and Sanifrutta, in South Tyrol with privates Fratelli Clementi, as well as biodynamic growers of the cooperative Bio Meran, the auctions and finally the new entry VOG. We also have partners in Switzerland and Serbia," told Thomas Braun, KIKU General Director.
"Those Partners are selling Crimson Snow throughout the world. We need global attention to communicate strong issues like nature, physical well-being and nutrition."
For more information: www.crimsonsnow-apple.com