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PVM Field Day showcased varieties of the future

The leaders of the world’s tree fruit industry outside theU.S. came to Yakima, Washington recently to learn about and taste the varietiesin the future of the international apple and pear industries thanks toProprietary Variety Management™ (PVM).


Referred to as the PVM Field Day 2015, and held in conjunctionwith Associated International Group of Nurseries (AIGN®) and Brandt’s FruitTrees, Inc., (BFT) the event was actually more than a field day. It startedwith the initial meeting of many principals from the tree fruit world gatheringin mass to be brought up to date.

“It was nothing short of amazing to see who we had inattendance,” says Dr. John Reeves, PVM General Manager. “To be able to presentthe latest information on literally dozens of new apples and pears to such animpressive group made our ‘field day’ one of the most unique events ever heldin the tree fruit industry.”


No less impressive were the varieties presented whichincluded those from a number of programs such as Prevar Limited, VinelandResearch and Innovation Centre, the Red Fleshed varieties from Howell FruitAdvantage program, and many more from Universities and local breeders.

Over 50 varieties of apples and pears were described both onpaper and verbally, some had names and some others only had numbers. Most werealso sampled by participants as plates of slices were circulated around theroom.

There was Cosmic Crisp, Smitten, Rockit, Reddy Robin,Ruby Frost, Ruby Pink, Alvina Gala, Barnsby, SnapDragon, Morning Mist,Atina, Fuji Supreme, Red Angel, Modoc, and The Harrow Series of Pears just to name a few of the impressivelineup.


Other featured elements of the PVM Field Day was the toursection which included a local, state of the art fruit packing line, BillHowell’s red fleshed selections, and other variety test blocks.

“The extensive lineup of apple and pear varieties, includingthe opportunity to have some of the elite within the world’s fruit industry seeand taste most of them, was a special time for PVM, AIGN and BFT,” Dr. Reevessays.

“It was also the best illustration of how the threecompanies clearly represent their joint success in a program developed sogrowers can have available products more likely to have ‘marketplace success’in the coming decade and beyond.”

For more information:

Alan Taylor
Proprietary Variety Management
Tel: +1 or 509-961-9186
Email: proft@embarqmail.com


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