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New Zealand Gourmet releases Ice Age 4: Continental Drift blueberries

Universal Pictures and New Zealand Gourmet have teamed up this summer in anticipation of the release of Ice Age 4: Continental Drift, out on Blu - Ray and DVD New Zealand - 28th November, 2012.

New Zealand Gourmet has released a range of the movie's characters on all their Blueberry packages, which can be found in supermarkets around New Zealand.

"We are very excited to have teamed up with Universal for this DVD release" says Amanda Hoffman, New Zealand Gourmet. "Ice Age 4 is an entertaining, light hearted family movie that brings some added fun to our Blueberries, as we enter into another summer season."

New Zealand Gourmet sees this cross promotion as yet another opportunity to spread the health benefits of this super fruit, to a new generation of Blueberry eaters.

For more information:
Amanda Hoffman
New Zealand Gourmet
Tel: +64 9 275 3415 ext. 630
Mob: +64 21 425 312
Fax: +64 9 275 3300
[email protected]