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US (CA): Little kiwis pack big nutrition

Kiwifruit have long been thought to be a nutritional powerhouse. But a new nutritional analysis published in the peer reviewed journal Nutrition Today further verifies that fact. The author of the paper, Dr. Keith Singletary, Professor Emeritus of Nutrition at the University of Illinois, found that in addition to its antioxidant benefits, kiwi fruit can also help the digestive tract and even your skin.

“Potential benefits include a rich source of antioxidants, improvement in gastrointestinal laxation, lowering of blood lipids, and alleviation of skin disorders,” as stated in the published paper titled, “Kiwifruit: Overview of Potential Health Benefits.”

The Nutrition Today paper stated that kiwifruit is also a rich source of vitamin C as well as folate, potassium and dietary fiber. The paper cited ongoing, preliminary research that is investigating other possible health benefits associated with kiwi consumption. “The fruit’s content of nutrients and biologically active phytochemicals has stimulated investigations into its antioxidant and anti-inflammatory actions that might then help prevent cardiovascular disease, cancer and other degenerative disorders.”

The California kiwifruit growers, as a member of the International Kiwifruit Organization (IKO), partnered with other kiwifruit growers around the world in conducting the research that further affirms these known potential nutritional benefits of consuming kiwifruit.

California represents 98% of U.S. kiwifruit production or about one-third of all the fresh kiwifruit supplies in the United States during the season. California farmers produce up to eight million trays of the nutritious fruit from September to May with its primary production in October and November. As domestic production from California has increased, kiwifruit has become an increasingly popular fruit for Americans.

The 2012/13 crop is well on its way into the growing season and the mild summer weather California has experienced thus far is sure to promote good size and great flavor.

For more information:
Nick Matteis
Tel: 001 916 441 0678

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