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"Attempt to replace CPP with PLA is bearing fruit"

Share of bio degradable foils increased in 2011

The Dutch company Mediane has managed to position itself as an innovative producer of covers for Agro and Hort application in a relatively short time. Robert van der Laan, owner and manager of Mediane since 1992: "From the start we have - besides our traditional packagings - focussed on renewable bio degradable foils and are leading in the area of PLA covers in Europe since 2010."


Mediane's PLA covers

Important retailers in Europe are supplied by the company in Maarssen, the Netherlands. "Supermarkets such as Lidl, Aldi, C1000, Asda, Jumbo, Rewe, Netto, and many other use our packaging. Through our sales office in the United States, our products also find their way to the North America market, and Canada."

PLA in stead of CPP

The share of renewable bio degradable foils compared to CPP foils (Cast Polypropyleen) increase each year, according to Robert. "Especially in 2011 we've seen a reversal and we can see that our attempt to replace CCP with PLA wherever possible, is bearing fruit."

Mediane has the Vincotte qualifications (Bio-Based and OK Compost) for the foil as well as the bio-inks. Vincotte even gave the cover producers the Bio-Based four star qualification. "Our focus will remain on Bio-Plastics in the near future. The strategy will be to level the difference in costs compared to traditional foil, by improved efficiency, technical developments and scale enlargement." PLA is ideal for many things in Agro and Horti and there is definitely a trend here according to Robert: "We think this development is irreversible. Increasing commodity prices for oil-based resources, are helping this."




Mediane's bio degradable PLA trays

Recently Mediane added bio degradable PLA trays to their assortment. Robert expects to sell this product well: "We're specifically thinking of the herbal market here, but also the market for salads and fresh agro products."

For more information:

Robert van der Laan
Mediane
[email protected]
www.mediane-flexibles.com
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