US: California Strawberry Commission launches new recipe blog

To provide healthy eating ideas for busy families, the California Strawberry Commission today announced a new blog on its website called "In the Kitchen" featuring weekly recipes, healthy tips and topics by moms, food bloggers, chefs and health professionals. Readers are invited to get free recipes and join the conversation at http://www.californiastrawberries.com/in_the_kitchen/.

In addition to strawberry recipes, visitors to the site can view step-by-step directions for a wide range of dishes from culinary and nutrition professionals - and California Strawberry Commission staff who love to cook. With the goal to provide practical value to consumers, readers are encouraged to ask questions, comment and even share links to other recipes and resources.

"Despite broad awareness of the need to eat more fruits and vegetables, busy families still tend to choose less healthy meal options," said Carolyn O'Donnell, Communications Director, California Strawberry Commission. "As a leading provider of one of the most nutritious foods to eat, we realize an opportunity to join the effort to not just promote strawberries, but to inspire healthier eating in a way that's fun and engaging."

Source: marketwatch.com